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What is your company’s greatest risk? Not becoming data-driven

By Gil Nizri The greatest risk an organization can take today is to not become data-driven. Some companies count on intuition, which can be wrong. Other companies hoard data or draw false conclusions from it. Predictive analytics, in contrast, provides decision makers with the ability to make data-driven decisions based [...]

How can you predict who will click, buy, lie, or die?

A message from Dr. Eric Siegel: Do you want the power to predict who will click, buy, lie, or die? Predictive analytics unleashes the power of data and gives you the ability to predict the behavior of individuals. Nice to e-meet you! I am the founder of the Predictive Analytics [...]

Fast Track from Analyst to Citizen Data Scientist – Hands-on Workshop in Central London

Please join DMway and Merlin Digital Consulting for a FREE hands-on Citizen Data Scientist training workshop Monday, May 21, 2018 Holiday Inn - London Identify your own key business challenges Learn to build predictive models Train with DMway's founders Two time slots available - morning and afternoon. For more information [...]

The ‘Art’ of Predictive Analytics

Machine learning is not a science, it’s the new layer of business know-how that every company should have By Gil Nizri At the foundation of every business there are several operational tasks and practices that support the company's existence and growth. Common business disciplines are management, marketing, information technology and [...]

Valuable Predictive Analytics for the Non-Technical Online Lender

Auomation is the great equalizer when it comes to competing with giant lending companies. By Allen Taylor Predictive analytics isn’t new. Machine learning isn’t new. However, data science can be complex and not something the average non-scientist online lender can manage easily. That’s changing due to a new autonomous approach [...]

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